Google Analytics
開發者： EasyStore
Get the data you need to make intelligent marketing and business decisions with Google Analytics. GA 協助你更了解營銷。
Google Analytics is a free Web analytics service that provides statistics and basic analytical tools for search engine optimization (SEO) and marketing purposes. The service is available to anyone with a Google account. Google launched the service in November 2005 after acquiring Urchin.
Google Analytics features include:
• Data visualization tools including a dashboard, scorecards and motion charts, which display changes in data over time.
• Segmentation for analysis of subsets, such as conversions.
• Custom reports.
• Email-based sharing and communication.
• Integration with other Google products, such as AdWords, Public Data Explorer and Website Optimizer.
Google Analytics（分析）將為您提供基本的見解，了解客戶的偏好並為他們創造更好的體驗。它以機器學習為核心，可以自動顯示有用的見解，讓您跨設備和平台全面了解客戶。它的設計以隱私為中心，因此即使行業變化（如對 Cookie 和標識符的限制）會在您的數據中造成空白，您也可以依賴 Analytics。
- 更智能的見解可改善您的營銷決策並獲得更高的投資回報率
- 數據工具，包括即時儀表板、業務生命週期、用戶屬性、分析探索等。
- 用於分析子集（例如轉化）的細分
- 自訂報表
